500 Interactive Papers led to
...within the first week
This year the auditing and consulting organization EY Austria for the 13th time organized the EY Entrepreneur Of The Year Award.
But what is needed to create a magazine for an event that is absolutely outstanding in any way?
A medium that is just as spectacular in its class as the finalists and the location of the event.
The Interactive Paper.
The Interactive Paper was seamlessly integrated into the magazine of the ‘EY Entrepreneur Of The Year‘. Impressive features provided a fascinating experience for the guests.
4.000 interactions via only 500 Interactive Papers within the first week represent an absolute masterpiece of campaign efficiency. The enthusiasm of the users reflects in the photos!