Let's talk!
Let's find out together how we can make your Interactive Paper project a success!
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25-minute video call
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Professional advice on all your questions
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Development of a concept tailored to your needs
The Paper
Client:
Motorola creates an unbelievable 3D experience with the Interactive Paper.
3 min
per unique usage
1/3
recurring usages
The challenge
Launching a new smartphone on the market sounds easy, right? But with all the competition out there, it becomes more than a challenge. Motorola decided to announce it to the customers in a more intimate way.
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The solution
Motorola has managed to present its new model, “moto g100”, in a more tangible way for customers. But how exactly was this experience created? Simply by clicking on one of the three buttons on the Interactive Paper and using 3D technology, the smartphone appeared on the customer's screen in a magical way. Using augmented reality, the “moto g100” was now within reach.
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Are you also interested in presenting your products in a magical way?
The success
The Interactive Papers were distributed the day before the launch of the new "moto g100" near the cell phone shops on the streets of Central and South America. In total, customers interacted with the Motorola product for an average of three minutes, and every third user used the Interactive Paper more than once!
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The solution
Motorola has managed to present its new model, “moto g100”, in a more tangible way for customers. But how exactly was this experience created? Simply by clicking on one of the three buttons on the Interactive Paper and using 3D technology, the smartphone appeared on the customer's screen in a magical way. Using augmented reality, the “moto g100” was now within reach.
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